Instagram has fast become one of the most popular mediums for sharing images, videos (stories), and slideshows of our day to day lives. Through the app, businesses can connect with customers, and customers can share their creations, used and loved tools, and in-progress projects. We talk a lot here at KW Headquarters (and via text…
Category: Business Sense
Knitting for a crowd
Samples sell yarn. This is the first lesson in yarn retail (or any kind of needlework or craft). If you are a shop owner, scheduling your sample knitting for the upcoming season should be a part of your quarterly schedule. In this installment of our Business Sense series, we’re going to go in depth on…
Five easy steps to building small business success
In order to maintain a successful brick and mortar shop, one really has to think outside of the box. Competition with online shopping and large “big-box” stores can be brutal, as the downsizing of Main Street across the country has shown. People are busy. Amazon has built their business based on relieving some of the stress…
Buying Yarn for a Crowd
Inventory management. It’s an art, a science, a field you can even get a doctorate in. But, on a smaller scale, how can we know what to buy for our customers when we’re not sure which way the wind blows? What will be the next hot thing? What if something we think is great proves…
Oh, Color Cards…
It’s color card making season at Kelbourne Woolens headquarters! Do you ever wonder how color cards get made? I’m here to tell you all about it! In order to fully understand the magnitude of the task of making color cards, let’s go a little bit deeper. Twice a year we introduce a new yarn to The…
Inventory, Supply and Demand, Commodities, and the Trouble with Baby Camels
Behind the scenes of every yarn company, there is a delicate balancing game of inventory management. Just like our retailers, we face many of the same issues: The dreaded order minimums, shipping costs, running out of yarn, and a yarn that has been on the shelf for way too long that no one wants anymore….